


Alyssa Imelio
Founder and Creative Director
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Hey there! I’m Alyssa Imelio, founder of Fairways & Greens.
I grew up in sunny Florida but moved to Boston for college (go Northeastern!), and never looked back.
With my dad being a PGA pro, I practically grew up on golf course, which sparked my interest in the game.
I always found it frustrating that stylish golf gear was hard come by, so I decided to bring some fresh, modern options to the Boston area.
The name "Fairways and Greens" comes from a family tradition / superstition. For as long as I can remember, whenever my dad is getting ready to tee off at a tournament, my mom, sisters, and I text him “fairways and greens!” for good luck. It’s a little tradition that really captures the supportive vibe I want to create with my brand, blending fashion with our love for golf!